Radiate Music, in partnership with BEC Recordings, releases singer/songwriter and contemporary Christian music artist Aaron Bucks’ debut single today titled “California.” The song is available on all digital formats by clicking here along with a direct link to the official lyric video, which is also posted below.
Produced by GRAMMY®-nominated and GMA Dove Award®-winning producer and songwriter Ian Eskelin, “California” was co-written by Bucks and Eskelin along with Doug McKelvey, and is a personal song that shares about the true meaning of friendship. “Everyone has moments in life where we feel isolated and that no one else has experienced what we are going through,” Bucks explains. “I had a couple friends in my life who, during some tough moments, were there for me and chose to take the time to be my ‘brothers keeper.’ This song speaks deeply into that friendship and our camaraderie.”
While growing up in Vancouver, Canada, Aaron Bucks always gravitated towards music, but the pressure to pursue a conventional career kept him from taking his passion for music and songwriting seriously. Opting instead for culinary school, he spent every weekend performing at weddings and parties while also leading worship at his local church. Through encouragement from fans who’d heard him play and friends who knew his passion for music, an old acquaintance offered to help pay for him to record an album, which pushed him to reevaluate his career path and follow his music passion.
Now newly signed to BEC Recordings in partnership with Eskelin’s Radiate Music, Bucks is slated to release a full album later this year.
Brandon Ebel, President of BEC Recordings/Tooth & Nail Records, shares, “I’ve known and worked with Ian Eskelin for almost 20 years and I couldn’t be more excited about this partnership. Ian played me Aaron’s music and his first single grabbed my attention right away. I look forward to working with Aaron alongside Radiate Music.”
“California” as a debut single is a great representation of who Aaron Bucks is, not only by his musical style but his character: full of life and a constant amazing energy. Cross Rhythms UK has already touted him with a “positive uplifting vibe and a laid back attitude.”
When asked what inspires him as an artist and a songwriter, Bucks shares, “Inspiration is literally everywhere, but the trick is to slow myself down enough to tap into it. One thing that inspires me is humanity itself, hearing stories of strength, perseverance, will, determination, love, faith, and yes, even the stories of failures and struggles move me. Ultimately wherever the listener may be in life, I hope my music can truly brighten their day.”
Aaron Bucks currently resides in Nashville, Tennessee with his wife and three children. Be sure to catch him live when he will be performing at AtlantaFest in June. For further tour dates and more information, please visit his site.
About BEC Recordings:
BEC Recordings, which celebrated its 20th year since conception, is honored to have worked with artists who have headlined sold out festivals, secured No. 1 charting Billboard singles, and earned RIAA Gold certified albums. The label—best classified under the umbrella of commercial pop—has partnered with artists that have become staples across all CCM radio formats and digital marketing platforms. BEC Recording’s radio success, as well as their increased presence in TV/Film soundtracks, major retailer advertising campaigns, and countless package tours, has proven themselves to be a vital contributor in the music industry. Triumphs include artists 7eventh Time Down, David Dunn, Hawk Nelson, Jeremy Camp, Kutless, and The OC Supertones.
About Radiate Music:
Founded by Ian Eskelin, Radiate Music launched summer 2015. Eskelin’s 20-plus-year resume in the music business, ranging from being a recording artist to a record executive, gives him a unique perspective in partnering with artists who are passionate about impacting culture with music. Eskelin, who has recorded more than 50 Top 10 singles in the United States alone, including 25 No. 1 songs, and whose songs have been licensed for use on major networks including ABC, CBS, NBC, FOX, ESPN, and many feature films, is looking to break additional ground with Radiate. In addition to Aaron Bucks, Radiate’s artist roster includes About A Mile, John Waller, Inspiration Worship, and Pearl City Worship.